Consumer Perception Towards Health Insurance During Pandemic and Post Pandemic Era in India

Authors

  • Soumak Ganguly Student, Department of Marketing, Pune Institute of Business Management, Kolkata, India
  • Priyanka Kumari Singh Student, Department of Marketing, Pune Institute of Business Management, Kolkata, India
  • Nabakumar Bhakat Student, Department of Marketing, Pune Institute of Business Management, Kolkata, India
  • Subhasree Bhattacharyya Student, Department of Marketing, Pune Institute of Business Management, Kolkata, India

Keywords:

insurance, pandemic, health insurance

Abstract

Insurance is a means of preventing financial loss. It is a form of risk management, used mainly to cover the risk of contingent or uncertain loss. The entity that provides insurance is called an insurance company, insurance company, insurance company, or insurer. In this project we mainly focused on the scope and growth of health insurance sector during pandemic and post pandemic era.

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Published

2021-07-07

How to Cite

[1]
S. Ganguly, P. K. Singh, N. Bhakat, and S. Bhattacharyya, “Consumer Perception Towards Health Insurance During Pandemic and Post Pandemic Era in India”, IJRESM, vol. 4, no. 7, pp. 57–65, Jul. 2021.

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Articles